Iconix
Lifestyle India Private Limited, a joint venture between Reliance Brands
Limited (RBL) and American firm Iconix Brand Group Inc has acquired of IP rights in India of iconic British brand
Lee Cooper.
Born
in 1908, with its heritage in denim, a leading maker of workwear, which provided uniforms for the
British Troops in World War 1 and World War 2. By 1945, Lee Cooper had moved
its focus from military wear to fashion and denim. Since then, Lee Cooper has
become a global fashion brand with over 100 years of heritage.
Comments